Dofii Pay · FinTech / higher education

    Making an enterprise FinTech platform legible to universities and investors.

    A complex multi-module product with no brand or narrative that institutional buyers could follow.

    Components delivered

    • Brand
    • Positioning
    • Website
    • Content
    • Compliance

    Cycle stages moved

    Notice · Choose · Convert

    dofiipay.com
    Dofii Pay platform built by Cycological

    The challenge

    Dofii Pay, founded by veterans of Meta, Google, Airbnb and SumUp, needed a marketing site to communicate a complex enterprise platform — unifying payments, data and operations for universities — clearly enough to resonate with institutional buyers and investors.

    What we built

    We built brand identity and a conversion-focused marketing website: a hero communicating the core proposition, modular product showcases across payments, data, analytics and security, a leadership section highlighting founder credentials, and full GDPR cookie consent — balancing enterprise credibility with startup energy.

    Results

    What changed

    4

    Platform modules showcased

    100%

    GDPR & cookie compliance

    < 2s

    Page load speed

    Increase in investor enquiries

    Figures are client-reported outcomes from this engagement, measured against the position before the work began. They are not a guarantee of results in other businesses.

    Cycological translated our complex FinTech platform into a website that speaks to universities and investors alike. The result exceeded our expectations.

    CEODofii Pay

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