What budget do we need?

It depends on market and competition. We will tell you plainly if a budget is too low to learn anything, rather than take it and report on impressions.

Do you run ads before the site is ready?

Rarely. Paying for traffic into a page that cannot convert is the most common waste we see.

Service

Paid Media

Spend is producing clicks and no reliable pipeline.

Stages strengthened

01Notice
03Convert

What is paid media?

Paid media is buying qualified attention on search and social with the conversion path, tracking and follow-up in place first, so spend is judged on revenue rather than on cost per click.

Where it sits

This service is part of our growth marketing capability and is delivered inside the Cycological Growth System, so it is sequenced against the stage where your growth is actually constrained.

What's included

The work itself

Google Ads

Microsoft Ads

Meta advertising

LinkedIn advertising

Shopping and feeds

Landing pages

Conversion tracking

Budget and bid management

Outcomes this supports

Problems it solves

Reposition a brand

The market doesn't understand what makes you different.

Replace an outdated website

The website describes the business you were, not the one you are.

Generate better leads

Volume is fine. Quality is not.

Improve website conversion

Attention is being paid for and then lost.

Paid Media FAQs

Frequently asked questions

What budget do we need?: It depends on market and competition. We will tell you plainly if a budget is too low to learn anything, rather than take it and report on impressions.
Do you run ads before the site is ready?: Rarely. Paying for traffic into a page that cannot convert is the most common waste we see.

Scope it properly

Start with a Growth Audit

We scope this capability against your commercial priorities, not a template.

Get your free Growth Audit Talk to Cycological