Can we track properly under GDPR?

Yes. Consent-aware measurement, with analytics buffered until consent is given, is both compliant and accurate enough to make decisions on.

Do you build dashboards?

Yes — a single commercial view covering demand, enquiries, pipeline and spend, rather than one report per channel.

Service

Analytics & Reporting

Two reports, three numbers, no agreed definition of a lead.

Stages strengthened

03Convert
05Scale

What is analytics & reporting?

Analytics and reporting work defines what counts as a qualified lead, captures it correctly, and presents it in one place so marketing decisions stop being arguments about data.

Where it sits

This service is part of our strategy capability and is delivered inside the Cycological Growth System, so it is sequenced against the stage where your growth is actually constrained.

What's included

The work itself

Measurement plan

GA4 configuration

Consent-aware tracking

Server-side and CRM attribution

Dashboards

Channel reporting

Data quality review

Commercial reporting cadence

Outcomes this supports

Problems it solves

Replace an outdated website

The website describes the business you were, not the one you are.

Generate better leads

Volume is fine. Quality is not.

Improve website conversion

Attention is being paid for and then lost.

Connect business systems

The stack is a set of islands.

Analytics & Reporting FAQs

Frequently asked questions

Can we track properly under GDPR?: Yes. Consent-aware measurement, with analytics buffered until consent is given, is both compliant and accurate enough to make decisions on.
Do you build dashboards?: Yes — a single commercial view covering demand, enquiries, pipeline and spend, rather than one report per channel.

Scope it properly

Start with a Growth Audit

We scope this capability against your commercial priorities, not a template.

Get your free Growth Audit Talk to Cycological