Team
Abdul Mughal
Role
Co-Founder, CEO & Head of Business Development
Based
Yorkshire, England & Dún Laoghaire, Ireland
LinkedInWho is Abdul Mughal?
Abdul Mughal is co-founder and CEO of Cycological, where he leads commercial strategy, growth partnerships and new business across the UK and Ireland.
Leads commercial strategy, growth partnerships and new business. Connects the growth system to the numbers a board actually cares about, and stays close to every client relationship rather than handing them to an account layer.
Accountable for
- Commercial strategy and positioning
- New business and partnerships
- Client relationships and engagement scoping
- Growth System diagnosis with client leadership teams
Writes about
- Connected Growth
- Growth strategy
- B2B lead generation
- Brand positioning
- Commercial reporting
Published research
Articles by Abdul Mughal
AI Summaries Halve Search Clicks. Pew Measured It on Real Browsing Data
Pew Research tracked the actual browsing of 900 US adults: 8% clicked a link when an AI summary was present, against 15% when it wasn't. Only 1% clicked a link inside the summary.
DataTwo-Thirds of Irish Websites Show Prices. Under a Third Take an Order
CSO 2025 data: 66.5% of enterprises publish goods, services or price information online, but only 28.6% offer online ordering, booking or reservation. That gap is a manual sales process.
SecurityPhishing Is 60% of Initial Access. ENISA's Data Says Fix the Human Path First
The ENISA Threat Landscape 2025 puts phishing at around 60% of observed initial access and vulnerability exploitation at 21.3%. Most SME security spend is aimed at the smaller number.
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